24 August 2009
BBC Urban Music Talent
It was great to be asked to take part in the BBC's Urban Music Talent in August. I was asked to speak at one of the workshops, given to the 30 shortlisted candidates about Design and Imagery in music. A great group of talented folk from a wide range of music disciplines were there. I talked through the power of branding, whether it be a big Ad campaign or a club flyer. I showed how branding creeps into music via fashion with this simple image – the sunglasses test. Can you name the artists?